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Driving sales through dedicated dealers

Selected to support Barrus's growth strategy in the aquaculture, oil and gas, and fishing sectors, three established dealers are to spearhead promotion of the YANMAR Dtorque outboard for applications.

UK distributor for YANMAR,  Barrus has named the three new Committed Sales Dealers as Inverness-based Caley Marina, Fettes and Rankine in Aberdeen and South Shore Marine in Northern Ireland.

Mike Forman, Sales Manager, Marine Diesel, Barrus, said, “We are pleased to announce Caley Marina, Fettes and Rankine, and South Shore Marine as our new high-level dealers for YANMAR’s Dtorque outboard. They have been identified as best placed to effectively penetrate our target markets, particularly in the thriving aquaculture and fishing sectors in specific regions in Scotland and Ireland. These businesses are a perfect fit for our sales strategy going forward for Dtorque and we look forward to introducing the benefits of this unique outboard to more industry professionals.”

The first serial production diesel outboard with dual crankshaft and the smallest diesel outboard with common rail fuel injection, YANMAR’s Dtorque Turbo Diesel is well suited for workboats, rescue and safety boats, fishing boats, oil and gas and offshore vessels, government and port authority boats, passenger boats and superyachts tenders. Offering the additional safety benefits and minimised fire risk associated with diesel fuel, the 50 hp Dtorque features a range of further benefits, including a remarkable torque output peaking at 111 Nm at 2,500 rpm, fuel economy, reliability, and low noise and vibration.

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